Monday, October 8, 2007


i posted a message about how target had acted unethically on the wall of their Facebook group. not even twenty minutes after posting this, someone from their Ad/Interactive Agency (AKQA) contacted me via facebook:

Yiming Roberts
Today at 1:46pm
Report Message
Hi Rosie,

I just saw your post about the Target Rounders newsletter. Can you explain a little bit more about this? I work in advertising and I'm always interested to hear what consumers thing about brands, especially with regards to social networking.



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